Ishq Jalebi | Pakistani TV Series | Episode 1


Ishq Jalebi is another “cousin-marriage” trope based family drama penned by Saima Akram Chaudhary. With a huge ensemble cast consisting of stars, it was definitely something I wanted to watch this Ramzan Special drama. However, my schedule allowed me to watch only one. I, therefore, picked Chupke Chupke because I wanted to see Arslan Naseer’s acting chops.

Now that Eid is over and I am not watching any drama, I thought why not give this a try. Directed by the voice-over man Wajahat Hussain and produced by Abdullah Kadwani and Asad Qureshi under 7th Sky Entertainment, people were crazy about Ishq Jalebi. And, I know Saima Akram Chaudhari is a great story teller with unmatched way of weaving comedy in the narrative.

Alright, without much further ado, let’s get to it.

Ishq Jalebi Episode 1 Written Update & Review

We meet Ashiq Hussain first who is giving his “expert opinions and instructions” to people to make jalebi. The jalebis look kurkuri and crisp and delicious.

Baujimeet the cast and characters.

Basim is looking after Bauji’s business, and has even helped to expand it into give branches. However, his heart is not in it. He wants to go abroad and settle like his mamus. He has tried and failed several times (twice each for US and Canada). This makes him bitter and a bit agitated against Bauji.

Bela is the quintessential heroine who looks after everything and fixes everything. She wants to run her own “wedding planner” business, she makes cakes and pastries, she wakes up everyone in the morning with their favourite cuppa, she stays up late to open the gates for Basim… You get where this is going, right? Bela is not a heroine, she is THE HEROINE.

Bauji is a little quirky, Basim is unhappy with his work, and Ashiq Hussain’s only job is to do Bauji’s khushamad. With this dynamic, Ishq Jalebi will certainly be a rollercoaster ride of emotions. Can I handle it? I think so. After watching the materpiece that is Chaudhry & Sons (written by Saima Akram Chaudhary and directed by Syed Wajahat Hussain), I’m curious to see what their first baby was like. 

Shabana Mukhtar

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